One of the most important factors in business is marketing strategy. To be successful in digital marketing it is very important to be update and advance with the wave of changes. The strategy you choose must match your business to make the impact it needs and show your customers that you follow the rules.

Join us to briefly learn about some digital marketing strategies.

Word of mouth advertising

One of the best strategies that has existed since ancient times is word of mouth advertising. Imagine someone buys a product from you and is satisfied with it. If this person is trusted by those around her and recommends your product to them, it is likely that more people will want to buy from you.

Video content

Statistics show that providing video content to the audience forms the basis of marketing. Using of this type of digital advertising has gained many fans today. Because it attracts the audience and keeps them on your social media for a longer period of time.

Live broadcasting can also be an effective method. If you introduce your product through an influencer, for example, on Instagram, a large audience may draw their attention to you and buy from you. If you follow the necessary principles in the production of video content, your success is guaranteed.

Conversational marketing

In this marketing strategy, with the help of smart tools such as smart chatbots, it allows the audience to have a useful conversation and marketing moves away from the traditional and time consuming mode. Although this type of marketing is new, it will definitely become more popular in 2023 and many businesses will use it.

Interactive content
If you are one of those who have been using the Internet for many years, you have probably come across interactive content. This type of content includes interactive ads such as quizzes, mini-games, surveys, evaluations and many more.

Artificial intelligence in marketing

Artificial intelligence has become one of the most controversial aspects of our daily lives. This tool actually affects all aspects of our life even though we are not aware of it. There are many ways to use artificial intelligence. For example, you can allow users to customize your website according to their needs.

Virtual reality and augmented reality

In the topic of digital marketing, by creating a virtual world through augmented reality (AR) or virtual reality (VR), you can have a better interaction with your customers and provide them with your products in this unique space to experience using it.

User comments about your product

Keep in mind that the most honest content about your product is written by users who have used it. This type of marketing is somewhat similar to verbal advertising, with the difference that it takes place in the virtual space, for example, Instagram or Telegram, etc.

Agile marketing

As it is known, this strategy was born from agile methodology. In this way, instead of creating a big advertising project, you use small but repeated advertisements. Among the benefits of this type of advertising, we can mention a lot of flexibility, focusing on the customer's needs and other things.

Optimizing voice search on your website

Gradually, most marketers are turning to this new technology and optimizing their site for this. For example, someone wants to buy clothes or even eat. He takes out his mobile and opens the voice assistant and asks where is the nearest restaurant? simply. So note that you should not neglect the importance of this tool.

Responsive website design

You probably know that the use of mobile devices is increasing day by day. Likewise, we expect this to increase in 2023. Therefore, web design that is suitable for mobile phones or in other words responsive has a significant effect on attracting the audience and also more income.

In HAMSITE, your ads are done with the latest methods

The HAMSITE team with more than 10 years of experience in custom website design, digital marketing campaigns and more can provide you with the best experience. If you want to get in touch with the support team, you can find contact details on our digital marketing agency website.