TEHRAN – The number of foreign visitors to Iran plunged 94% in the first nine months of the current Iranian calendar year (started March 20, 2020), from a year earlier, government data showed on Wednesday, as the coronavirus pandemic takes a heavy toll of the tourism industry.

“Some 450,000 foreign travelers arrived in Iran for mainly medical or trade purposes during the first nine months of the year… tightened measures to tackle the new coronavirus has reduced international travel to the country by 94 percent,” Vali Teymouri, the deputy tourism minister, announced on Wednesday.

The global tourism industry has been plagued by the outbreak of the coronavirus for more than a year, which is a record in the history of this industry, the official noted.

In an interview with the Tehran Times, the official noted: “We need to revise marketing strategies, and to redefine tourism products by paying great attention to nature tours, rural tourism, and ecotourism, agricultural tourism as a tool to empower local communities and travel businesses.”

The coronavirus epidemic has ruined more than 1.5 million jobs in Iran’s travel sector, tourism minister Ali-Asghar Mounesan said in December.

“Over 1.5 million jobs have been lost in the tourism sector of Iran due to the COVID-19 disease…. Many of the tourism-insiders are now unemployed or they are staying at home,” Mounesan said.

The county’s travel sector has suffered a loss of 140 trillion rials (some $3.3 billion at the official rate of 42,000 rials) since the outbreak of the coronavirus pandemic till the end of Shahrivar (Sep. 21), the official added.

Mounesan publicized last November that mass, unplanned travels are not approved, adding: “The outbreak of the coronavirus has caused damage to the tourism industry in Iran and [other parts of] the world in such a way that according to statistics, 50 million people are directly and indirectly exposed to unemployment due to the virus spread in the global scene…. yet, mass or unplanned and irresponsible travels are not approved to take place during the coronavirus era.”

Smart and responsible traveling should replace "do not travel” recommendations, the minister stressed, adding: “In our country, Corona has caused problems in the tourism industry and the worrying point is the continuation of this trend.”

Tourism [industry of Iran] was growing before the corona [outbreak], its revenues reached $11.7 billion in 2019, which accounted for 2.8% of GDP, near the average share of tourism in the world GDP, which was 3.2 percent, the minister explained.

He said 8.7 million foreign nationals visited Iran during the past [Iranian] year (1398), adding that Iran was ranked as the second fastest-growing country in tourism based on data compiled by the World Tourism Organization. “On the onset of coronavirus, tourism faced a sharp decline in the world including our country. So that in the first three months of the current [Iranian] year the number of foreign tourists dropped to 74 --- it was reached almost zero!.”

AFM/