TEHRAN - Mohammad Hosseini, Vice-President for Parliamentary Affairs, has highlighted the significant cultural and economic advantages associated with the 17th Tehran International Tourism Exhibition, expressing support for this grand event.

Hosseini underscored the potential of such exhibitions to make a substantial contribution to the growth of the country's tourism industry. He expressed appreciation for the organization of these events, recognizing the manifold benefits they bring.

Delving into the distinctive and alluring tourist attractions of the Islamic Republic of Iran, he observed, "The diversity and richness of our tourist attractions, cultural heritage sites, handicrafts, and the accomplishments of notable figures are rarely paralleled. However, achieving a more extensive introduction necessitates well-planned programs and events, such as this tourism exhibition, catering to both domestic and international audiences."

Hosseini emphasized that the tourism exhibition serves as a primary platform to showcase Iran's excellence in the tourism industry, highlighting its diverse offerings. He added, "Beyond these events, the role of digital marketing and media outreach is crucial in presenting Iran to the global audience. With the necessary support from other institutions, these endeavors in the tourism industry can ultimately yield positive cultural and economic outcomes.

The 17th Iran International Tourism and Related Industries Exhibition 2024 kicked off at the Tehran International Permanent Fairground on February 12. This three-day-long exhibition is considered Iran's premier tourism industry event and seeks to not only showcase the tourism potential of the Iranian capital but also extend a warm welcome to enthusiasts and professionals in the field of tourism.