TEHRAN – “Sisu: The Finnish Art of Courage” by Joanna Nylund has recently been published by Saless.

Nushin Soleimani is the translator of the book originally published in 2018.

After you’ve cultivated the coziness of the Danes (hygge) and achieved the Swedish way of moderation (lagom), then what’s next? How about developing your Sisu, an “untranslatable” Finnish term referring to a mixture of courage, resilience, grit, tenacity and perseverance? 

It is a trait that has shaped not just the fate of a nation but continues to be a guiding principle for how Finns live their daily lives. 

The book teaches how the Finnish concept of Sisu can help you to make courageous decisions, take action against the odds, cultivate resilience, overcome failure, manage stress in difficult circumstances, embrace change, take on new challenges, tap into mental strength, prevent doubt, nerves and self-criticism from holding you back, overcome limiting beliefs, replace negative thinking with positivity, achieve your goals, and live the good life.

Nylund was born and raised in Finland, where she started her writing career doing music reviews for a local magazine at age fifteen. 

After studying English literature at university and living in the UK for a few years, she currently works as a translator, journalist, copywriter and photographer.

Photo: Front cover of the Persian edition of Joanna Nylund’s book “Sisu: The Finnish Art of Courage”.

MMS/YAW