TEHRAN- In recent decades, television has evolved from being a tool for a specific class to a service for all people.  Over time, with the emergence of various competitions in different structures, ordinary individuals and groups, friends and families, gradually became part of this communal medium. In Iran, in the past two decades, television has embraced the growth of the virtual space and successfully adapted to the fierce competition by remaining a potent force in shaping public opinion. Television, in embracing the public and offering its platform to all individuals, has provided structure and reason to actions that were previously unstructured and norm-defying in the virtual sphere. Television introduced a calculated and controlled talent competition structure to involve people in the media. Over the past two decades, these competitions have evolved alongside other forms of programming, establishing themselves as a distinct genre with specific structures and formats within television content. 

In Iran, talent competitions have not only highlighted individual skills but have also been enriched with national and religious themes, resulting in the creation of programs like "New Era" and "Moalla's Hussainiya" that celebrate various religious occasions. The program "Mahfel," focusing on Quran recitation and talent discovery in this domain, stands out as a shining example of success. However, what is the key to this success beyond its spiritual and illuminating content?

Without a doubt, the visual layout and structural aspects of a television program are crucial in capturing the audience's attention and determining the program's impact. These elements play a significant role in engaging viewers from the outset. The form of the "Mahfel" program encompasses various components, including the host's performance, the presence of judges, competition participants, spectators, and the overall set design.

Resalat Bouzari, the host of "Mahfel," brings to the program a wealth of experience in presentation and acting, having previously dabbled in these fields before focusing on television hosting. Bouzari's background in jurisprudence and Islamic sciences lends depth to his understanding of the program's subject matter. His ability to establish connections with the judges, guide participants effectively, and foster a harmonious relationship between all parties involved creates a conducive atmosphere for the spiritual essence that defines the program.

"Mahfel" boasts a distinguished panel of judges, including Hojatoleslam Gholamreza Qasemian, Ahmad Abolqasemi, Hamed Shakernejad, Radwan Darvish from Syria, and Hassanain Alhilou from Iraq. These esteemed Iranian and international experts contribute their expertise and insights, enriching the program with a diverse range of perspectives and expertise.

Hojatoleslam Gholamreza Qasemian, a distinguished scholar at several Iranian universities and seminaries, showcased his expertise in Quranic studies during the previous season of the "Mahfel" program. As a host, Qasemian delves deeply into the recited verses, offering insightful interpretations and shedding light on the hidden meanings and concepts within the Quran for the audience's benefit.

Ahmad Abolqasemi, renowned for his international Quran recitations across 36 countries, brings a wealth of experience and a captivating presence to the program. As a war veteran, Abolqasemi's beautiful recitations and engaging demeanor resonate with audiences, particularly young people and teenagers.

Hamed Shakernejad, a top-ranking contestant in international Quranic competitions in Saudi Arabia, has garnered popularity among the youth for his distinctive recitation style. Shakernejad's dynamic approach adds diversity to the "Mahfel" program, drawing significant attention.

Radwan Darvish, representing the Sunni community from Syria, bridges sects within the program through his exceptional Quranic recitations. Darvish's presence highlights the Quran as a unifying force among Muslims, emphasizing the importance of hearts coming together over language barriers.

Hassanain Alhilou, hailing from Basra, enhances the program's international dimension with his traditional Iraqi attire and fluent Arabic. Alhilou's contributions add depth and cultural richness to the "Mahfel" program.

The composition of the hosts and judges within the "Mahfel" program underscores its specialized approach. These knowledgeable experts in Islamic sciences and Quranic recitation prioritize knowledge and experience over personal taste, contributing to the program's depth and authenticity.

The "Mahfel" program stands out for its diverse lineup of individuals from various fields, setting it apart from traditional Quran-centric shows. In addition to Quran memorizers and reciters, the program incorporates group singing, recitation, and declamation, adding a unique flair and energy that captivates viewers and keeps the program dynamic. The carefully crafted rhythm and varied topics, coupled with the expertise of the host and editing team in shaping rhythmic structures, ensure a seamless transition from slow-paced moments to lively segments, preventing monotony and fatigue.

By featuring participants from different countries, "Mahfel" aims to provide a global perspective and showcase diverse cultural representations. The inclusion of individuals from various nations highlights the Quran's role as a unifying force, fostering solidarity and interconnectedness among Muslims worldwide.

While the audience's presence may initially seem peripheral, it plays a crucial role in enhancing the program's appeal and fostering a sense of community. Their participation underscores the program's accessibility and popularity, adding to its people-friendly charm and engaging nature.

The "Mahfel" program strategically leveraged every aspect, including its set design, to engage the audience with its sacred theme. The program's set design, featuring multiple video walls and coordinated graphic elements, created a cohesive and visually appealing environment. By incorporating Quranic verses in various calligraphic styles and utilizing light elements, the décor enhanced the sense of holiness, emphasizing the profound impact of focusing on the Quran. The thoughtful use of light elements not only added to the aesthetic appeal but also symbolized the Quran as a guiding light for humanity, effectively conveying its significance to the audience.

While the program's décor exuded an aura of sanctity, it is important to acknowledge that all elements derive their holiness from the Quran, the program's central focus. The Quran, symbolizing light and guidance, serves as the cornerstone of the program, elevating its spiritual essence. By presenting this divine light in an engaging and visually appealing manner, "Mahfel" succeeded in drawing viewers from diverse backgrounds to its sacred theme.

Through a Quranic-themed competition and enticing prizes, "Mahfel" heightened audience interest in the program's core message, emphasizing the importance of the Quranic teachings. While the competition itself may not inherently possess a spiritual dimension, the program's intentional focus on Quranic themes and presentation of valuable prizes captured viewers' attention and aligning with the program's central theme.

Overall, "Mahfel" effectively utilized appropriate elements to convey its intended message while maintaining a sense of balance and moderation. The program's success in engaging audiences through experience and aesthetics positions it for potential international acclaim, with the prospect of reaching viewers in neighboring countries and resonating with Muslims worldwide.

SAB/